Terra Cafe e Coffee Roaster is nestled in the heart of Lagos, Portugal. It's more than just a coffee destination, it's a hotspot where Portuguese culture intertwines with the modern allure of a café.
Designed to cater to the sun seeking mix of digital nomads, tourists, and traveler's who find their way to the beautiful shores of the Algarve, Terra Cafe embodies the essence of the land, sea, sun, surf, and fun. And of course, amazing in-house speciality coffee.
At the core of Terra Cafe's Brand Identity lies a profound appreciation for Portugal's culture, which serves as the inspiration for every element of its design. From the blue hues of the sea to the warmth of the sun-kissed coastline, each aspect of the brand pays homage to the allure of the Algarve.
Central to Terra Cafe’s visual identity is its distinctive brandmark and character, which captures the essence of both land and sea. With a drop-shaped character reminiscent of dripping water—a nod to the café’s coastal locale and coffee preparation—the logo mark integrates the Portuguese word for “earth” and made the character come alive by letting it walk the earth, reflecting the connection between the land and the ocean.
Crafted as an extension of Terra Cafe's soul, the merchandise collection developed by Yvdh invites you to carry a piece of the Algarve with you. From the sleek lines of our hand-printed tote bags to the bright blue printed hoodies and tee's, each item captures the cafe's blend of sun, sea, and surf.
For every Yvdh brand identity, I create a 50+ page comprehensive brandbook including all strategy, creative direction and guidelines. Well-defined brand guidelines outline your logo usage, colors, fonts, and messaging. Like a rulebook that stops you and your team from turning your brand into a inconsistent mess.
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Terrace Terra
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From vision to impact
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