Case study

Reforge

August 2024

Reforge Recruitment

Services

Brand identity

Brand guidelines

Brand implementation

Client

Reforge Recruitment

Industry

Recruitment

Website

Featured by

Awards won

Built in

2 Weeks

Reforge Recruitment & Consultancy is a young yet highly ambitious player in technical recruitment, working in Engineering, Construction, and IT.

Their missions is to set a higher standard in technical staffing by delivering quick, high-quality hiring solutions. This helps companies stay productive and strong, especially during busy periods, team changes, or growth phases. With a focus on quality, honesty, and reliability, Reforge aims to be the top choice for technical recruitment.

The Logomark

The Reforge logo combines a refined, technical edge with a minimalistic approach, emphasising reliability, clarity, and speed. The brandmark’s design subtly hints at reshaping, growth, construction and building, symbolising the company’s mission to ‘reforge’ and elevate technical teams to new levels of performance.

The typeface is clean and corporate, projecting a strong presence and professionalism that positions Reforge as a high-end, reliable recruitment partner in the B2B sector.

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Design Elements‍

The brandmark has a strong, modern shape that subtly suggests building and technology—matching the fields Reforge works in. The icon’s clean lines and simple form give it a trustworthy and skilled look.

The text in the wordmark has been custom-designed to look professional and easy to read, giving off a reliable, polished feel with a slight 'edge'.

Reforge’s color scheme is minimal, using one or two shades for a simple, clean look that keeps it professional and stands out in the industry.

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Result

The new logo is designed to feel strong, modern, and professional. It quickly communicates Reforge’s commitment to quality, making it an excellent fit for clients in Engineering, Construction, and IT who seek a reliable recruitment partner.

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Testimonial

Youri has been an amazing help with building the Reforge logo and brand. His creativity and understanding of design logic has helped us make the right choices.

Youri has been an amazing help with building the Reforge logo and brand. His creativity and understanding of design logic has helped us choose the right logo's for our company and Youri has been very open to our feedback and quick on adapting things when needed.

With the further development of the company and branding we will keep collaborating with Youri and I would highly recommend him as a partner in the process.

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Maximiliaan

Reforge Recruitment

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